Jan 23, 2017

Airtel celebrates 8th anniversary

India-based telecom operator Bharti Airtel celebrated its eighth anniversary in Sri Lanka at a gala ceremony in Colombo recently where popular and glamorous actress Pooja Umashankar has been accorded the brand ambassador status of the company.

She will spearhead youth empowerment activities of the company as the brand ambassador for 2017.

Bharti Airtel has already invested Rs.64 billion during the past eight years and it will continue to invest in Sri Lanka in the future too and provide the best and most cost effective services to its customers, Bharti Airtel Lanka CEO/MD Jinesh Hedge said.

The company is continuously investing in not only expanding its network; but also investing in capacity building. Especially in urban areas, we see that capacity building is a major issue for all the operators, he said.

Airtel has numerous partnerships with the private sector and the company has partnered with the University of Sri Jayawardenapura and the University of kelaniya to provide youths with leadership development, communication skills and business related leadership programs for students in the Business faculty., he disclosed.

The company will also help youths to set up businesses here and it provides training for girls to enter the ICT sector.

Airtel will expand THE network and coverage with a focus on youth empowerment, because, Airtel is the most preferred brand in the telecommunication sector among the youth who are between the age of 15 to 25 years, he disclosed.

'The company is always committed to youth empowerment activities in the country,’ Hedge said.

Combined with dual carrier technology, bonding two 3G channels together for downloading and uploading, Airtel has announced a 40 percent increase in its 3G internet speeds.