Leading flour manufacturers in Sri Lanka – Serendib Flour Mills and Prima, have decided to reduce bread flour prices by Rs. 10 per kilogram effective from tomorrow (Feb.18).
“During 2024, we implemented an initial reduction of Rs. 10 per kilogram in bread flour prices. While the earlier reduction did not translate to lower bread prices, both institutions have now stepped forward with an additional Rs. 10 per kilogram reduction, bringing the total reduction to Rs. 20 per kilogram,” said Mr. Kalinga Wijesekera, Director Brand and Corporate Communications, Serendib Flour Mills.
“We have informed the Minister of Trade of the latest reduction, and sincerely believe the Bakery Association will pass on the benefit of this price reduction to end consumers through reduced prices of bread and other bakery items,” he added.