Sri Lanka Association of Printers (SLAP), the authoritative body representing the interests of the printing community has stepped into it its 61 year by unveiling the printing hub plan at its “Sri Lanka Print 2018”, a biennial event concluded recently.
A white paper has been prepared with the aim of achieving this objective through the strong partnership from the industry while taking advantage of Sri Lanka ’s strategic location in the Indian Ocean , the architect of the strategic plan, and Managing Director of DESIGNLOGICS (Pvt) Ltd Dhammikka Siriwardhana said
The Island Nation’s appeal lies in its prime geographical position at the crossroads of vast Asian markets like China, India, Middle East and the Asia Pacific, he said adding that his out of the box plan is aimed at leveraging this advantage to make the country as an ideal destination for value added printing.
He noted that local printing industry currently provides a wide range of products to the export market ranging from commercial printing to quality packaging materials such as tea cartons, garment tags and labels and it is a supporting service for major export sectors.
Sri Lankan label and package printing companies should move rapidly towards ever more automation of both their administration and production process workflows, using sophisticated management information systems (MIS) to be competitive in the world market, he added.
Many local printers are currently using high-tech state-of –the-art offset/digital facilities and 38 to 40 percent of their capacity is still un-utilised, he claimed.
The capability of the industry has been further strengthened with 276 four colour offset machines with a capacity of printing 4 million sheets per hour being maintained by local printers, he revealed.
It has been proposed to open avenues for them to make use of their full capacity to cater to the increasing consumer demand both locally and internationally, he said.
The Print 2018 exhibition stall holders had been able to secure printing machinery and product orders to the value of Rs.748 million; he revealed stressing that this showed the potential of the local industry.
Printing is a catalyst for all sectors in value addition and is an essential need of any type of business involving packaging or advertising, publishing etc.